Promotions Personnel

You can look under this heading in Yellow Pages® for information on promotions personnel. Promotional personnel include all staff engaged in marketing and promotion of corporate brands. Beginning with the models who directly promote the product to event managers, corporate stand attendants, dancers, choreographers, and costume designers, all come under the gambit of promotions personnel. They are involved in the entire process of marketing, which begins with market research, designing of brochures, devising the advertising campaign, choosing the medium of advertisement and organising fashion shows, stage shows, product sampling, and exhibitions to highlight a product. Promotions personnel can be hired from agencies that operate exclusively for brand promotion.

In a world of intense competition, it is important for a corporate house to create a unique image of the company as well as its products. Promotion of brands has become a specialised profession, which is now an industry in itself. The market is awash with categories and brands and what sets the winning brand apart from others is the right marketing strategy. This is where the agencies come in with total solutions for product promotion. They employ models, event managers, graphic designers and a host of other trained staff, all of whom are involved in providing professional services to ensure that a particular product acquires the desired image.

These agencies manage everything from conducting market research to deciding which advertising medium will ensure the highest brand recall. They organise all promotional activities such as fashion shows and stage shows as well as take complete charge of all aspects of the promotion process including costumes, stage lighting and fashion photography. Hiring the right promotions personnel presents a company with an effective means of improving revenues and profits, which is after all the ultimate goal of any business. Yellow Pages® helps you locate promotions personnel in Australia.